by Bonnie Leedy | Sep 25, 2019 |
Your website is the bread and butter of your strategic communications efforts Oh, how I love the smell of fresh-baked, homemade bread wafting through my home. It beckons my family to emerge from their caves and partake of the warm goodness. It encourages conversation...
by Bonnie Leedy | Sep 24, 2019 |
Put your business marketing plan to work We’ve covered the first five steps to company inbound marketing, and now you’ve come to the real “rubber meets the road” steps. In our previous articles, we discussed the first five steps to developing a marketing plan. If you...
by Bonnie Leedy | Sep 23, 2019 |
So, where do we even begin? Inbound marketing can seem overwhelming if you are insanely busy running your business or are new to the marketing game. But you can do it with planning and an investment of your time. If you missed our previous articles “ Marketing Your...
by Bonnie Leedy | Sep 22, 2019 |
In our last article, we explored the differences between outbound and inbound marketing and which strategy you should pick. Spoiler alert, it’s inbound marketing! A higher return on investment, a sense of trust, and accurate, measurable results are why! But how does...
by Bonnie Leedy | Sep 21, 2019 |
What it is and why it matters Over 30? Then you’ve noticed the radical change in marketing over the past decade. Under 30? Then you totally missed out on entire industries that have shriveled up and died, thanks to the internet. And did you know that once upon a time...
by Bonnie Leedy | Aug 22, 2019 |
Online presence is vital to the success of businesses today. We spend a lot of time and money ensuring our websites are beautiful, clean, and user-friendly. Unfortunately, too many businesses forget to ensure their websites actually appear this way to everyone,...